Home /Result for tags: "Marketing | Personalization"
Aug. 18 2015
I’ve covered collaboration technology for many years now and have also been focusing on the people aspect of collaboration as well. After all, collaboration is between people. One thing many enterprises... View More
Aug. 20 2015
If you look anywhere within the technology world, the terms "Big Data" and "digital marketing" keep popping up. I confess I had a general idea as to what they all meant but had yet to see the practical... View More
July 16 2014
It’s around a decade ago that I took my first job in London. Now, London is a massive city. These days, I live over in East London–I hasten to add, not cool East London, more workaday East... View More
Aug. 22 2014
For well over a decade, organizations have been looking to print and document management initiatives as a way to reduce costs, increase employee productivity and better meet regulatory/compliance and environmental/sustainability... View More
July 9 2015
I recently ran across a blog by Michael Fitzgerald, a senior analyst at the research and consulting firm Celent, commenting on millennials and their influence on today’s customer experience in the... View More
April 3 2012
Forrester fields hundreds of client inquiries each year on the topic of social business and collaboration, and the trend doesn't appear to be slowing. Often the first question is, "How far behind are we?"... View More
June 14 2011
I think it would be irresponsible of me to write a series of columns about social networking without taking a look at the potential downside from a corporate perspective. As I pointed out in my last column,... View More
July 21 2015
GMC Software (GMC), a leader in customer communications management, today announced the general availability of GMC Inspire R10. GMC Inspire R10 brings a solution to the market that has more than 500 new... View More
Sept. 22 2014
There is a tendency for us all to forget that the single unifying factor that underpins all of our organizations–whether commercial or otherwise–is that they are founded upon people. In my... View More
June 5 2015
Watch this short video with our Editor Allison Lloyd for this quick review of Gartner's 2015 Magic Quadrant for the CRM Customer Engagement Center and the trends for customer engagement. ... View More
July 21 2015
In a time where brand loyalty is shrinking and you are being judged in every single interaction with a customer, is it any wonder that organizations are constantly talking about competitive differentiation?... View More
June 12 2012
Cabinet NG (CNG), provider of electronic document management and workflow management software, announced the availability of the industry's first fully integrated document management, cloud-based file... View More
Sept. 20 2011
So, I was on vacation a few weeks ago, and I made my mind up that I would spend an entire week independent of technology. I genuinely thought I could decrease my stress levels and be more relaxed if I... View More
April 7 2015
Insurance organizations make very substantial investments to attract new customers and reach new markets, only to risk losing loyalty as a result of poor customer communications that can erode customer... View More
May 18 2010
According to news reports, in March 2010, Facebook was the most visited website in the US, having more visits than Google for the first time. This announcement heralds the arrival of social networks. Celent... View More
June 17 2014
If there is one thing that the technology industry has never been short of, then that would be big ideas. Regardless of how on many occasions, perhaps most, the realization of those ideas falls short of... View More
July 20 2015
The Internet of things (IoT) will likely be one of the most powerful accelerators for digital transformation in our industry. That said, we at IDC predict that the worldwide IoT market will grow from $655.8... View More
April 24 2012
AIIM, the global community of information professionals, today announced a new social media governance training program for information management practitioners at all levels who are challenged to effectively... View More
July 13 2011
It has become apparent, to even the most casual observer, that as we become more and more entrenched in a socially networked world, the lines between real life and one's online social, professional and... View More
Jan. 6 2015
The key assets of any company are its people, particularly the ones facing customers. It’s their ideas that lead to innovation, which will, in turn, enhance and grow the business. People make your... View More